Purple Wave InfoCom Pvt. Ltd: Transforming Communication with Innovative AudioVisual Solutions and Unwavering Passion

Purple Wave InfoCom Pvt. Ltd.

Did you know the average person forgets up to 70% of information presented verbally within 72 hours? However, adding visuals can boost retention to a whopping 65%! That’s the power of the audiovisual (AV) industry, a rapidly evolving sector that’s revolutionizing communication and engagement.
Gone are the days of static presentations. Today’s AV solutions are pushing boundaries, incorporating cutting-edge technologies like high-definition displays, interactive whiteboards, and immersive audio systems. These advancements foster collaboration, boost audience retention, and create a truly impactful experience in today’s fast-paced business landscape.
Purple Wave InfoCom Pvt. Ltd., led by Managing Director Mr. Manoj Singh and Director Ms. Sandhya Singh, is a leading AV solutions provider in India. Purple Wave is providing sound system design, audio/video presentation system design, and acoustical design services throughout India from its various branch offices.
They are focused on designing the most effective technical solution for the users’ needs and then successfully integrating that solution into the architectural environment. They design dynamic experiences with impactful sound and captivating visuals to transform meetings and boost engagement.
Their goal is to maximize your effectiveness—to place you in the meeting as opposed to on the system. Whether you’re a corporation, educational institution, or government agency, Purple Wave’s client-centric approach ensures your specific requirements are met.
We are featuring Purple Wave in our edition, “The 20 Most Trustworthy Companies to Watch in 2024,” to inspire and enlighten you about their culture, propelling their unprecedented success. Through an insightful conversation with Mr. Manoj Singh, we delve into Purple Wave’s work culture and vision. We hope you get some invaluable insights and a peek into the future of communication!

Prime Insights: Brief us on the inception story of the company.

Well, it all began back in 2007 when my wife, Sandhya, was running a company called Advance Audio Visual. It started as a sole proprietorship venture. Later on, I joined her, and together, we embarked on the journey of Purple Wave Infocom Pvt. Ltd. It was born out of our shared passion for transforming communication through innovative audiovisual solutions. Our system isn’t just a tool; it’s a facilitator of effective communication. We believe in maximizing your effectiveness, ensuring you’re fully engaged in the meeting rather than merely operating the system.

Prime Insights: How do you ensure harmony between your personal and professional commitments?

My family takes the utmost priority in my life. I oversee all financial matters and ensure their well-being. On weekends, I dedicate my time to our NGO, the Durga Saptashati Foundation, focusing on women’s empowerment, security, and child education. Purple Wave is not just a business; it’s a family to me. We navigate through every challenge and triumph together, strengthening our bond. Additionally, my family and I enjoy traveling abroad once or twice a year, cherishing those moments together.

Prime Insights: Being a leader, is your story of struggle any different from others?

Where we find ourselves today hasn’t come without its challenges. We didn’t inherit anything from our ancestors; everything we’ve built is a result of relentless hard work and the grace of God, a belief deeply rooted within us. There were countless late nights, strategic risks, and moments of uncertainty. But we persevered, driven by a deep passion for the AV industry and a burning desire to create something truly special. Facing challenges head-on is crucial, but so is acknowledging the role of a higher power in guiding our journey.

Prime Insights: What kind of clients do you serve? Any special mentions?

We’re fortunate to partner with a diverse range of clients across various sectors. Our clientele includes corporates, MNCs, retailers, institutions, hospitals, hotels, banks, government entities, PSUs, architects, and project management companies. We aspire to extend our reach globally, aiming to collaborate with customers worldwide to create a landmark in the industry.
We aspire to extend our reach globally, aiming to collaborate with customers worldwide to establish a significant presence in the industry.

Prime Insights: How does Purple Wave stay ahead of the AV curve with changing market trends?

We make it a priority to stay abreast of market trends, constantly integrating the latest advancements into our services to ensure customer satisfaction. Participation in exhibitions like INOFOCM allows us to stay informed about emerging technologies, which we promptly incorporate into our product range to provide our clients with a truly future-proofed AV experience.

Prime Insights: Do you believe R&D is essential for the growth of your company?

Yes. It’s not just essential; it’s the secret sauce in Purple Wave’s recipe for success! This industry thrives on constant evolution, and I get a thrill out of being part of that. R&D is like the oxygen we breathe at Purple Wave. It fuels our creativity, pushes the boundaries of what’s possible, and ensures we’re constantly innovating to bring the future of communication to our clients today. By investing in R&D, we’re like detectives, constantly on the hunt for the latest tech that can transform communication for our clients.

Prime Insights: What role does employee satisfaction play in Purple Wave’s success, and how do you cultivate a positive work environment?

At Purple Wave, keeping our team happy is a top priority. We see them as family, not just employees. That’s why we go beyond work. We have regular get-togethers and fun activities to build strong bonds outside the office. These create a comfortable atmosphere where everyone feels like they can collaborate and contribute their best. We also ensure their hard work is recognized with regular performance reviews and appreciation. A happy team is a productive team, and that’s what Purple Wave is all about!

Prime Insights: Who do you look up to as your role model, and what is your message to aspiring leaders?

There are many inspirational leaders across various industries, but on a personal level, I draw inspiration from leaders who exemplify resilience, integrity, and innovation. My message to aspiring leaders: Leadership is not about titles or positions. It’s about inspiring others, fostering collaboration, and driving innovation. I would say: find your passion, build a strong work ethic, and never stop learning.

Prime Insights: What are your thoughts on leadership participation in the entrepreneurial world?

Entrepreneurial leadership is the backbone of a thriving economy. Leaders who take risks, create jobs, and bring innovative solutions to the table are crucial for progress. At Purple Wave, we believe in fostering a culture of entrepreneurship within our team, empowering them to think creatively and contribute to our growth.

Prime Insights: What message do you want to give to those leaders who give up on their dreams because of some stereotypes?

Stereotypes are limiting beliefs that hold us back. True leaders challenge the status quo and pursue their dreams with unwavering determination. Don’t let societal expectations dictate your path. Find your purpose, build a strong support system, and never give up on what truly inspires you. Remember, even the most successful journeys begin with a single step.

Prime Insights: Looking ahead, what exciting developments are on the horizon for Purple Wave?

The future at Purple Wave is brimming with exciting developments! We’re aiming to go global, meaning we want to offer our AV solutions to clients all over the world. We’re also staying ahead of the curve by embracing new technologies like AI and automation. This allows us to create even better AV systems for our clients, making communication and collaboration a breeze.

Prime Insights: How is your company contributing to society through CSR initiatives?

We’re deeply committed to giving back to society through various CSR initiatives. This includes conducting free teaching programs, competitions, yoga classes, and self-defense classes for women, all aimed at empowering underprivileged children and women in our community.